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News File – February 3, 2023

By CFIN Newsdesk posted 02-03-2023 08:00

  

 

Each Friday we’ll bring you a roundup of news from CFIN, YODL and around the food world.  

 

As seen on YODL 

 

Check out this week’s most viewed discussions: 

 

Around the Food World 

  • Research on fermented sea buckthorn shows that it has antimicrobial effects against bacteria including E.coli. 
  • Tim Hortons is offering a limited-edition Special Olympics Doughnut at participating restaurants from Feb. 3 to Feb. 5 in support of Special Olympics Canada. 
  • A team of chefs from Denmark has won the grand final of the Bocuse d’Or 2023. 

 

Did you Know? 

The Trusted Brand survey conducted by Ipsos for Readers’ Digest and released in late January, shows that consumer loyalty to brands has shifted as Canadians balance rising food costs with concerns about health and safety. The survey looked at 35 product and service categories to reveal which brands Canadians now trust the most within each category. Here are the winning brands relating to food and beverage: 

 

  • Tea – Tetley 
  • Sparkling water – Perrier 
  • Plant-based beverage – Silk 
  • Cooler (alcoholic beverage) – Smirnoff Ice 
  • Hard Seltzer (alcoholic beverage) – White Claw 
  • Pet food – Purina 
  • Food delivery service platform – Uber Eats 
  • Meal kit delivery service – Hello Fresh 

#brandloyalty
#trustinbrands
#consumertrends
#consumerbehaviour
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