Anyone with a smartphone knows that there are an infinite number of mobile food apps available.
As well as the usual food apps that help people cook dishes, review restaurants, and order groceries, consumers are downloading apps that allow them to purchase discounted products that would otherwise become food waste or recover upcycled items destined for the dump.
Here are a few cool food apps worth knowing about:
Too Good to Go
Described as the world’s top anti-food waste app, Too Good to Go launched in Canada in 2021, and has spread to about 2,000 food businesses in Toronto, Montreal, Quebec City and Vancouver. The app allows restaurants and other foodservice businesses to offer surprise bags of surplus prepared food and ingredients at end of the day for up to a third off the price.
Caddle
This 100-per-cent Canadian app for couponing and surveys offers customers cash back on purchases (between $1 and $20), surveys (between five and 25 cents per 30 second survey), and for watching ads. Through the app, companies can access valuable customer reviews while increasing engagement with their customers.
Foupon
Canada’s number-one restaurant app isn’t connected to any one chain, but offers consumers digital coupons for more than 10,000 major fast-food restaurants that can be scanned instore.
Flashfood
Flashfood allows consumers to search for local grocers offering between 30 and 50 per cent discounts on perishable foods that may otherwise end up in landfills. Consumers order and pick up their products on the same day at the store, where grocers say customers typically add to their overall purchase.
The Yuka App
The concept behind the Yuka App isn’t necessarily unique, but it’s proven to have a direct influence on sales and consumer choices and is growing in popularity across the globe. Here’s what you need to know about the Yuka App.
What it is
An app developed in France that allows users to scan a barcode to access information about food and personal care products and lets consumers know if the product is worth purchasing.
Why you should care
- It’s independent, free and the information is science-based
- Over 1.5 million food products have been analyzed so far
- Over 27 million people are using the app
- It was launched in Canada in 2020 and is also accessible in Belgium, Switzerland, Luxembourg, Spain, Italy, Germany, Great-Britain, Ireland, USA and Australia.
- According to a study conducted in France, 92% of consumers who read a negative review on a product put it back on the shelf
The app has become so popular in Europe that some food companies are sending their new product recipe to Yuka to get their score before they even launch. Whether or not the app becomes as popular in Canada remains to be seen, but one thing we do know – the Yuka App can make the difference between securing a new customer or losing an existing one.
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